Clearing Healthcare

Ask: Collaborate with the Creative Director to establish a comprehensive brand voice, mission, and value propositions, to deploy across digital assets, including social media, email, and web platforms.

Insight: Chronic pain sufferers, especially older demographics, often report feeling overlooked or dismissed by the healthcare system and are hesitant to ask for help due to the lasting stigma of opioid abuse.

Answer: Emphasize trustworthy, authentic, and validating language, grounded in relatable scenarios and tangible outcomes that positively impact daily life and personal relationships.